Event Advice
Social Media Makes Us Lazy
This summer has seen an increase in startup, business, and social media related conferences, yet a downturn in attendance and increase in last minute cancellations. I think there are a variety of reasons for why this is, including choice of location, topic, and team. But I’d like to focus on one that I feel like [...]
The Failure of Online Event Community Sites
Why you do NOT need an event community site at your next show.
The Costs to Live Stream
Why I do not live cast my events.
Properly Completing Registration Forms
Because a misspelled, ugly badge is no fault but your own.
Events: Catalyzing Social Media Campaigns
Why industry events become even more important in our virtually networked world.
Finding an Entrepreneurial Valentine
(Please note, this was written for V-Day LAST year on an old blog. But I am trying to collect all my writings in one place.) I’ve talked about how to get and prepare for your first Investor Meeting. With Valentine’s Day coming up, I figured some tips on getting and preparing for a first romantic [...]
Sponsoring an Event – Lesson 1
I am often surprised at just how rarely I am asked “When should we sponsor an event? Why? and How?” These all seem like pretty pertinent questions to me, especially when you’re considering investing anywhere from $1,000 – $50,000 at an event. With advertising, social media, and even customer engagement getting their ROI measured under [...]
5 things I've learned from 50+ demos
From SFbeta to SF NewTech, MusicTech demo rooms to my own, I have seen a LOT of demos. I’ve seen demo presentations and demo stations, pitches and slide shows. And it is maybe 1 in 15 that actually makes me say “Wow, that was a good demo.” Now I’m not a VC, or one of [...]
A Different Production Process
Do you find speakers first, or develop the agenda? Learn the ins and outs of both styles.
An Event for under $1000
7 suggestions on how to produce a successful event for under $1k.